3rd Thursday March

Committee Contact:

Kim Hoogland

Luke Perry

Click here to see the full document: 2026 Promotion Calendar

Preview:

Event/Promo Details

  • Theme for the event: Start the Madness
  • NCAA Basketball tie in
    • Games on screens 3 screens max
    • 1st round games
      • games start at noon
      • food starts at 4pm
      • drinks all day
    • snacks and drinks
      • Contact other business to bring apps
      • taste testing winners
    • dress as team attire
    • Kids events
      • basketball shoot game from party fun
      • cone dribbling course
      • weather permitting: free throw competition outside/inside
      • coloring pages for kids
      • basketball teams – high school/college teams
        • basketball poster autograph
  • Bracket winner with food trays – feed the business
    • 1st round prizes during the event
    • big brackets printed and hung at gezellig
    • prizes for food & drink based on winning certain tasks
    • fun drawings for winners of different “games’
    • Contact a few key businesses 
  • Events in gezellig, and outside w/ other organizations
    • open to other business ideas
  • Ads for “Start the Madness” promo
    • Basketball themed promotions that day/weekend
    • tie to 3rd Thurs
    • appetizers in stores as a traveling watch party
  • Community Connection event
    • C&H/The Moving Co/Joes TV sponsors
    • Employee best appetizer?
    • 4pm-8pm while supplies last
    • 1 drink then cash bar
  • Museum open 10-3pm for visitors!

Event/Promo Timing

  • All day Business promotions

    Promotions and Specials all day in businesses

  • Turn in your bracket to Pluim by 10am

    Brackets Due

    Turn in your bracket to Pluim by 10am

  • Dutch American Heritage Museum Open

    Open 10-3pm

  • Thursday March 19

    12:00 Games Start

    Come to Gezellig to start watching games

    Thursday March 19

  • 4pm Community Connection event

    Stop in for the Fun

    Sponsors

    C&H Auto Body

    The Moving Company

    Joes TV sponsors

  • Games on Big screens

    3 screens for watching games

    Games on Big screens

  • Food Available

    Food starts at 4:00pm

  • 5pm Activities for Kids

    Kids fun

    • basketball shoot game from party fun
    • cone dribbling course
    • weather permitting: free throw competition outside/inside
    • coloring pages for kids
    • basketball teams – high school/college teams

    5pm Activities for Kids

  • Prize drawings

    Bracket challenge prizes

Documents

Participating Business